NYC Council Weighs AI Rules That Would Reach Every Brand That Texts Its Customers
October 6, 2026
On Oct 5th, the New York City Council’s Committee of the Whole, chaired by Speaker Julie Menin and Co-Chair Carmen De La Rosa, held an oversight hearing on the risks posed by artificial intelligence. Alongside it, the Committee heard ten AI-related bills. Five of them would regulate how private businesses use and talk about AI. EIA President and CEO David Carter testified on behalf of EIA members, including roughly 20,000 brands, mostly small and mid-size businesses, that serve New Yorkers every day. …
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California Requires Disclosures for AI-Generated Performers in Video and Audio Ads
October 5, 2026
California is putting new disclosure rules around a growing advertising trend: the use of realistic AI-generated people and voices to sell products and services. Gov. Gavin Newsom signed Senate Bill 1050 on September 16, making California the second state after New York to require disclosures when certain advertisements use AI-generated “synthetic performers.” The new California law takes effect January 1, 2027.…
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The AI Accountability Act: Federal Data Misuse Lawsuits and the End of Predispute Arbitration Agreements?
July 29, 2025
The AI Accountability and Personal Data Protection Act (Bill No. S.2367) was introduced on Monday, July 21st by U.S. Senators Josh Hawley (R-Mo.) and Richard Blumenthal (D-Conn.). Released in tandem with President Trump’s “America’s AI Action Plan”, this bipartisan bill purportedly aims to establish guardrails for the AI industry while protecting consumer data rights and creators' intellectual property, but the EIA has serious concerns about the proposed legislation and its potential to lead to increased opportunistic “shakedown” style litigation. …
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Cutting Red Tape, Powering Growth: How Trump’s ‘America’s AI Action Plan’ Could Impact the Future of Ecommerce
July 24, 2025
Unveiled by the White House on July 23rd, President Trump's new "America's AI Action Plan," is a comprehensive roadmap designed to solidify U.S. leadership in artificial intelligence. This plan, crafted to promote technological advancement, economic competitiveness, and national security, outlines over 90 federal policy actions across three core pillars: Accelerating AI Innovation, Building American AI Infrastructure, and Leading in International AI Diplomacy and Security.…
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Federal Budget Bill Would Prevent Patchwork of State AI Laws for 10 Years
May 14, 2025
Yesterday, the House Energy and Commerce Committee advanced a draft budget bill containing a provision that warrants significant attention from the entire e-commerce community: Section 43201. This section proposes a 10-year moratorium on state or local government regulation of artificial intelligence models, systems, or automated decision systems. The EIA sees this provision as a crucial step toward fostering a consistent and predictable regulatory environment necessary for AI innovation to flourish.…
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