Pennsylvania Senate Unanimously Amends SB 992, Averting Adoption of Failed 1:1 Rule

Pennsylvania House Committee Advances Second Round of EIA-Backed Amendments to SB 992

Ecommerce Innovation Alliance

April 28, 2026

Today, the Pennsylvania House Consumer Protection, Technology & Utilities Committee, unanimously adopteda second package of amendments to Senate Bill 992 (SB 992), Amendment A02964, and unanimously voted to advance the bill to the full House for consideration. The amendments — sought and shaped by the EIA — sharpen the bill's definitions, create a needed exemption for businesses that are not engaged in telemarketing, and codify the standard list of opt-out keywords that consumers already use every day to stop unwanted text messages.…

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Missouri Senate Bill 907 (SB 907) Takes Aim at Predatory ADA Website Accessibility Lawsuits

A Win for Online Merchants: Missouri SB 907 Takes Aim at Predatory Website Accessibility Lawsuits

Ecommerce Innovation Alliance

April 23, 2026

Ecommerce businesses are increasingly being targeted by lawsuits over website accessibility—particularly under the Americans with Disabilities Act (ADA). Because ecommerce businesses operate entirely online, their websites are often alleged to be “places of public accommodation” even though a definitive legal conclusion on whether ADA Title III reaches private business websites has never been reached—making them a primary target for ADA-related claims. …

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$166B Tariff Refund Portal Launches: What Ecommerce Businesses Need to Know

$166B Tariff Refund Portal Launches: What Ecommerce Businesses Need to Know

Ecommerce Innovation Alliance

April 20, 2026

The long-anticipated next step in the tariff refund process is here. On Monday, April 20th, the Trump administration, in coordination with U.S. Customs and Border Protection (CBP), launched the Claims for Adjustment Portal for Entries (CAPE) refund portal. This opens the door to what could total up to $166 billion in tariff refunds tied to duties imposed under the International Emergency Economic Powers Act (IEEPA). For ecommerce businesses, this is a real opportunity to recover capital—but one that requires action and, in many cases, technical expertise.…

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NYC’s ‘Click to Cancel’ Rule Signals a New Era of Subscription Regulation

NYC’s ‘Click to Cancel’ Rule Signals a New Era of Subscription Regulation

Ecommerce Innovation Alliance

April 17, 2026

Thanks to an initiative led by Mayor Mamdani, New York City appears poised to move forward with a first-in-the-nation municipal “click to cancel” rule. While it may sound like a local consumer protection effort, its implications could extend well beyond city limits. For ecommerce businesses, this is less about location and more about how you design subscription experiences and how regulators may begin enforcing them.…

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Rabbitt v. Rohrman - Is a Text Message a Call for TCPA and Do Not Call (DNC)

When Is a Text a “Call”? Courts Remain Split and Ecommerce Businesses Are Caught in the Middle

Ecommerce Innovation Alliance

April 10, 2026

The legal landscape around SMS marketing is becoming more complex and more consequential for ecommerce businesses. A recent Illinois federal court decision in Rabbitt v. Rohrman Midwest Motors adds new momentum to a growing divide among courts: whether a text message qualifies as a “call” under the Telephone Consumer Protection Act (TCPA). In Rabbitt v. Rohrman, the court concluded that it can. This brings SMS messages within the scope of the TCPA’s Do Not Call (DNC) rules.…

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Protecting Small Business from Predatory Website Lawsuits Act

Congress Targets Predatory ADA Website Accessibility Lawsuits as Pressure Builds on Ecommerce

Ecommerce Innovation Alliance

March 27, 2026

Ecommerce businesses are increasingly being targeted by lawsuits over website accessibility—particularly under the Americans with Disabilities Act (ADA). Because ecommerce businesses operate entirely online, their websites are often alleged to be “places of public accommodation” even though a definitive legal conclusion on whether ADA Title III reaches private business websites has never been reached—making them a primary target for ADA-related claims. …

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