Eighth Circuit Strikes Down FTC’s “Click-to-Cancel” Rule
July 28, 2025
A recent decision by an Eighth Circuit panel has vacated the FTC's planned "click-to-cancel" rule. This determination will have a direct impact on consumer protection regulations relevant to the ecommerce industry. The FTC's proposed rule would have mandated that companies allow customers to cancel their subscriptions with a single click. While often framed as a consumer protection measure, such broad mandates can introduce significant operational complexities and costs for legitimate businesses without effectively addressing core issues.…
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Resources to Help Navigate Tariffs and Trade Issues: EIA Partners with ST&R
May 8, 2025
Ecommerce companies are confronting new challenges as tariffs take hold and trade policies continue to fluctuate. This unparalleled level of uncertainty is leaving many companies searching for expert advice and practical solutions. EIA’s mission is to empower our members with the resources they need to navigate these complexities. That's why we are pleased to announce our new partnership with Sandler, Travis & Rosenberg, P.A. (ST&R).…
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Breaking News: North Carolina House Unanimously Adopts Amendment Eliminating One-to-One Consent Requirement Following EIA Advocacy
May 7, 2025
The NC House of Representatives has reportedly unanimously adopted Amendment No. A to HB 936. This amendment eliminates the controversial "one-to-one consent" requirement. This significant development follows extensive advocacy efforts by the EIA, including speaking directly to the NC House Judiciary 3 Committee and bringing together a coalition of industry stakeholders to raise serious concerns.…
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After 11th Circuit Strikes Down FCC’s One-to-One Consent Rule, North Carolina Proposes Its Own Version
May 1, 2025
The landscape of consent for automated calls and texts remains complex following the 11th Circuit Court's decision to vacate the FCC's ultra vires "one-to-one" consent rule. As we've discussed previously on the EIA blog, this ruling invalidated the FCC’s efforts to put new restrictions on consumer’s ability to provide consent to receive calls from multiple businesses at the same time.…
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State Attorneys General Push Back Against Landmark Ruling on FCC’s 1:1 Consent Rule
March 27, 2025
The Ecommerce Innovation Alliance continues to monitor developments following the Eleventh Circuit Court of Appeals' recent decision to overturn key components of the FCC's 2023 Order, including the controversial "one-to-one consent" rule governing robocalls and robotexts. As previously reported, this ruling was a significant win for businesses utilizing lawful means to obtain consumer consent for telemarketing.…
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The FCC Just Proposed New Rules About Offshore Call Centers and Robocall Crackdowns — But Most of It Isn’t About You (Yet)
March 31, 2026