Update: FCC Adopts Exclusive Opt-Out Rule, a Major Step Against "Opt-Out Evader" Litigation

Update: FCC Adopts Exclusive Opt-Out Rule, a Major Step Against “Opt-Out Evader” Litigation

Ecommerce Innovation Alliance

October 1, 2026

At its September 30th Open Meeting, the Federal Communications Commission adopted the TCPA consent revocation reforms we previewed in our September 11 post, "FCC Set to Adopt TCPA Revocation Reforms Championed by EIA at Its September 30 Open Meeting", including a change EIA has long pushed for: businesses can now designate an exclusive method for consumers to opt out. All three current Commissioners voted for the Report and Order and Further Notice of Proposed Rulemaking (FCC 26-67, CG Docket No. 02-278).  …

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FCC to Consider Eliminating Key TCPA Rules at October 28 Meeting

FCC Set to Adopt TCPA Revocation Reforms Championed by EIA at Its September 30 Open Meeting

Ecommerce Innovation Alliance

September 11, 2026

The FCC has announced that it will vote at its September 30, 2026 open meeting to adopt a Report and Order and Further Notice of Proposed Rulemaking that would modernize the TCPA’s consent revocation rules — and the draft order, circulated publicly on September 9, cites the Ecommerce Innovation Alliance’s comments in support of two of its most consequential reforms. For EIA members, this is a significant win. …

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NYC’s ‘Click to Cancel’ Rule Signals a New Era of Subscription Regulation

NYC’s ‘Click to Cancel’ Rule Signals a New Era of Subscription Regulation

Ecommerce Innovation Alliance

April 17, 2026

Thanks to an initiative led by Mayor Mamdani, New York City appears poised to move forward with a first-in-the-nation municipal “click to cancel” rule. While it may sound like a local consumer protection effort, its implications could extend well beyond city limits. For ecommerce businesses, this is less about location and more about how you design subscription experiences and how regulators may begin enforcing them.…

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FCC NPRMs from March 2026 Meeting

The FCC Just Proposed New Rules About Offshore Call Centers and Robocall Crackdowns — But Most of It Isn’t About You (Yet)

Ecommerce Innovation Alliance

March 31, 2026

The FCC eleased two significant Notices of Proposed Rulemaking (NPRMs) on March 27, 2026, both adopted March 26, 2026. While neither is specifically directed at ecommerce companies, the proposals could carry real implications for how online retailers and direct-to-consumer brands will communicate with customers — and how the infrastructure underlying those communications is regulated. Here is a plain-language breakdown of what the FCC is proposing, what's still just a question being asked, and where ecommerce operators should pay close attention.…

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Expect Delays in Trump IEEPA Tariff Refunds after Supreme Court Ruling

Court Orders Tariff Refunds After SCOTUS IEEPA Ruling But Delays Expected

Ecommerce Innovation Alliance

March 10, 2026

In February, the U.S. Supreme Court delivered a landmark decision that reshaped the legal landscape for tariffs imposed under the International Emergency Economic Powers Act (IEEPA). The Court ruled that IEEPA cannot be used as authority to impose tariffs, invalidating a key legal basis for certain trade measures. Since that decision, the focus has shifted from whether the tariffs were lawful to what happens next—particularly whether businesses will receive refunds for tariffs they already paid.…

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Supreme Court Rules IEEPA Cannot Be Used to Impose Tariffs - A Landmark Win for Ecommerce

BREAKING: Supreme Court Rules IEEPA Cannot Be Used to Impose Tariffs – A Landmark Win for Ecommerce

Ecommerce Innovation Alliance

February 20, 2026

In a sweeping and long-awaited decision issued today, the United States Supreme Court held that the International Emergency Economic Powers Act (IEEPA) does not authorize the President to impose tariffs. The ruling in Learning Resources, Inc. v. Trump (consolidated with Trump v. V.O.S. Selections, Inc.), decided 6-3, represents one of the most significant trade law decisions in decades—and a major victory for ecommerce businesses and the consumers they serve.…

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