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Senate Bill 2666 the Foreign Robocall Elimination Act

Senate Targets Foreign Robocalls: Analysis of the Foreign Robocall Elimination Act (SB 2666)

Ecommerce Innovation Alliance

October 21, 2025

For the modern ecommerce brand, the telephone is not an obsolete relic but a critical channel for customer engagement, logistical coordination, and essential support services. From automated text messages confirming a shipment to a live agent call resolving a complex order issue, voice and SMS communications form a vital artery connecting businesses with their customers. The integrity of this channel is paramount. Yet, this artery is under constant assault from a persistent and damaging threat: a deluge of illegal, foreign-originated robocalls systematically eroding consumer trust in the very act of answering the phone.…

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Massachusetts HB 363 Mini-TCPA Threatens Legitimate E-commerce

Mini-TCPA Action Alert: Massachusetts HB 363 Threatens Legitimate Ecommerce

David Carter

October 2, 2025

On October 1st, I had the opportunity to provide testimony before the Joint Committee on Consumer Protection and Professional Licensure regarding HB 363, "An Act clarifying telephone solicitation". This bill, presented by Representative Michael J. Finn, proposes further regulation of telephone solicitation, including a prohibition on all robocalls to “any hands-free mobile telephones, mobile electronic devices and mobile telephones” subject to an exception for “informational calls,” which is awkwardly (and misleadingly) defined to include calls and texts sent in the context of a pre-existing business relationship.…

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Quiet Hours Attorney Gerald D. Lane Jr of the Law Firm of Jibrael S. Hindi Sanctioned

“Quiet Hours” Attorney Sanctioned

Ecommerce Innovation Alliance

September 30, 2025

The EIA is calling attention to a recent court order sanctioning attorney Gerald D. Lane, Jr., the attorney who has pursued more than 350 “quiet hour” cases targeting ecommerce brands nationwide. Lane is a Partner with Jibrael Hindi law firm of Florida. He was sanctioned on September 25th for Failure to Follow Court Order In the case of Andrew Davalos V. Ecommerce Innovations LLC. …

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BREAKING: Texas AG Tells Court That EIA Members and Postscript Are Exempt from SB 140

BREAKING: Texas AG Tells Court That EIA Members and Postscript Are Exempt from SB 140

Ecommerce Innovation Alliance

September 29, 2025

The EIA, on behalf of its members, together with Postscript and Flux Footwear, filed a Motion for Preliminary Injunction seeking to immediately halt enforcement of Texas SB 140. On Friday, Sept 26th, the State of TX through AG Paxton’s office, filed a detailed Response. The State’s primary argument is that the law does not actually regulate text messages sent by EIA members, Postscript and Flux Footwear because they are sent with a consumer’s prior consent. Texas asserts that the Plaintiffs do not need an injunction because SB 140 does not “proscribe[ ] their conduct.”…

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California AB 566 California Opt Me Out Act and universal browser opt-out preference signals

California’s AB 566: What Ecommerce Businesses Need to Know About Universal Opt-Out Signals

Ecommerce Innovation Alliance

September 18, 2025

California AB 566, known as the "California Opt Me Out Act," has recently cleared the state Legislature and is poised for Governor Newsom’s signature. This bill, if signed into law, will require internet browsers to integrate a consumer-configurable opt-out signal, fundamentally changing the landscape of data sharing and consumer privacy for businesses operating online. This signal will communicate a consumer's choice to opt out of the sale and sharing of their personal information to businesses they interact with through the browser.…

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