The Fight Continues: Michigan Senate Passes SB 351 Despite Significant Risks to Ecommerce

Rep. Rylee Linting Introduces the Solicitation and Oversight Partnership Act, a Better Model for Michigan and a Clear Alternative to SB 351

Ecommerce Innovation Alliance

September 25, 2026

The new House bill protects consumers from abusive calls and texts by aligning with federal law, while providing tools to curb frivolous claims against businesses Michigan lawmakers now have two very different approaches to regulating telephone and text solicitations in front of them. The first is Senate Bill 351. The Senate passed it unanimously in January over objections from the EIA and other business groups. It follows the Florida mini-TCPA’s original playbook.…

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The Fight Continues: Michigan Senate Passes SB 351 Despite Significant Risks to Ecommerce

The Fight Continues: Michigan Senate Passes SB 351 Despite Significant Risks to Ecommerce

Ecommerce Innovation Alliance

January 31, 2026

For months, we have been on the ground in Lansing, meeting with legislators and sounding the alarm regarding Michigan Senate Bill 351. Despite this effort, yesterday, the Michigan Senate passed SB 351 with unanimous, bipartisan support. While the bill is framed as a crackdown on deceptive robocalls and phone scams—a goal we all share—the reality of the legislation remains deeply problematic for legitimate ecommerce businesses.…

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Legislative Alert: Michigan Senate Bill 351 Mini-TCPA Advances, Ignoring Industry Warnings

Legislative Alert: Michigan Senate Bill 351 Advances, Ignoring Industry Warnings

Ecommerce Innovation Alliance

December 4, 2025

The EIA is issuing an urgent legislative update regarding Michigan Senate Bill 351, a "Mini-TCPA" bill that was reported out of the Senate Committee on Finance, Insurance, and Consumer Protection on December 3, 2025. While the stated goal of the bill is to curb illegal robocalls—a goal the EIA and its members fully support—the current text of SB 351 represents a significant threat to legitimate ecommerce businesses in Michigan and beyond, while doing little to stop actual scammers.…

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