Breaking: Seventh Circuit Confirms a Text Message Is Not a "Call" Under the TCPA's Do-Not-Call Private Right of Action

Breaking: Seventh Circuit Confirms a Text Message Is Not a “Call” Under the TCPA’s Do-Not-Call Private Right of Action

Ecommerce Innovation Alliance

July 14, 2026

The wait is over. In our earlier coverage — Seventh Circuit Weighs Whether a Text Message Is Really a "Call" Under the TCPA — we reported on oral argument in Steidinger v. Blackstone Medical Services and the panel's pointed questions about whether a 1991 statute reaches modern text messaging. Today the U.S. Court of Appeals for the Seventh Circuit answered. In a unanimous decision authored by Judge Kirsch, the court held that a text message is not a "telephone call" within the meaning of the TCPA's private right of action for Do-Not-Call violations.…

READ FULL POST
Pennsylvania Senate Unanimously Amends SB 992, Averting Adoption of Failed 1:1 Rule

Pennsylvania Legislature Unanimously Passes SB 992 with EIA Amendments; Bill Heads to Governor Shapiro’s Desk

Ecommerce Innovation Alliance

July 13, 2026

Senate Bill 992 (SB 992), as amended at the request of EIA, has cleared the Pennsylvania General Assembly. On Sunday, July 12, 2026 — following the legislature's successful passage of a state budget, and in the waning hours before both chambers adjourned until September — the Pennsylvania House of Representatives approved the bill, as amended, by a unanimous vote, and the Pennsylvania Senate then unanimously agreed to concur in the House amendments. With both chambers now in agreement, SB 992 heads to Governor Josh Shapiro for his signature.…

READ FULL POST
Federal Judge Rejects California Invasion of Privacy Act (CIPA) Pixel Lawsuit Lacking Evidence of Genuine Privacy Harm

Federal Judge Rejects CIPA Pixel Lawsuit Lacking Evidence of Genuine Privacy Harm

Ecommerce Innovation Alliance

July 9, 2026

For the past several years, ecommerce businesses have faced an onslaught of lawsuits targeting the routine use of website analytics and advertising technologies. Plaintiffs' attorneys have increasingly relied on the California Invasion of Privacy Act (CIPA) to argue that common website tracking tools constitute unlawful surveillance, even when they collect only standard browsing information.  Many of these lawsuits have followed a familiar pattern: broad allegations, little evidence of actual harm, and significant pressure on businesses to settle rather than endure expensive litigation.…

READ FULL POST
New Jersey's "Junk Fees" Initiative Signals Broader Scrutiny of Ecommerce Pricing and Website Practices

New Jersey’s “Junk Fees” Initiative Signals Broader Scrutiny of Ecommerce Pricing and Website Practices

Ecommerce Innovation Alliance

July 8, 2026

For ecommerce businesses, the phrase "junk fees" may sound like an issue aimed primarily at airlines, hotels, or ticketing companies. But a recent initiative from the New Jersey Governor Mikie Sherrill and Attorney General Matt Platkin sends a much broader message: state regulators are increasingly focused on how businesses present prices, design online purchasing experiences, and communicate with consumers.…

READ FULL POST
United Against CIPA Shakedown Lawsuits: EIA Continues Advocacy in Support of California Senate Bill 690

A Major Step Forward: SB 690 Advances Out of Committee to Curb CIPA Shakedowns

Ecommerce Innovation Alliance

July 6, 2026

We have important news to share in the fight against abusive California Invasion of Privacy Act (CIPA) litigation. On July 1, the California Assembly Committee on Privacy and Consumer Protection heard testimony on Senate Bill 690 (SB 690) and, after adopting a set of amendments authored by the bill's sponsor, voted unanimously to advance it. The amended version was re-referred to the Assembly Committee on Appropriations.…

READ FULL POST
Colorado’s New HB 26-1210 “Surveillance Pricing” Vetoed by Gov Polis

Colorado Governor Vetoes Surveillance Pricing Bill, Preserving Personalized Discounts for Now

Ecommerce Innovation Alliance

June 11, 2026

Colorado’s proposed surveillance pricing bill will not become law this year after Governor Jared Polis vetoed HB 26-1210, a closely watched proposal that would have restricted the use of personal data in individualized pricing and wage-setting decisions. For ecommerce businesses, the veto is an important development—and a significant win for businesses that rely on personalization, loyalty programs, targeted promotions, and other data-driven tools to engage customers and compete online.…

READ FULL POST
Back Next